I put on weight at a desk. So I built the app I'd actually keep.
I'm Andriy, a creative director. Twenty years in branding and advertising, at agencies like Leo Burnett, Y&R and Wunderman, on brands like Nike, Microsoft, Ford and IKEA. Today I run ESNS, my branding studio, and build products of my own.
Creative work is a sitting job. Long days at a screen, lunch whenever the deadline allows, dinner at eleven. Over a few years it showed. I didn't eat badly on purpose. I just never had the time to look.
I tried the trackers. They wanted every gram weighed, they flagged my days in red, and they looked like something I'd hide in a folder. I didn't keep any of them.
So I made the one I wanted for myself. You say what you ate, it fills in the rest, and over time it shows you why you eat the way you do. And it's made with the care I'd expect from anything I keep on my home screen.
I know who else it's for, because I've worked beside them for twenty years: designers, directors, writers, musicians. Deep in the work, food handled last. If that sounds like you, I hope it helps you too.
It's one person's work, so the "we" on the main page is mostly me. If something is wrong or missing, write to me directly at hello@patternist.app.